Free resources
Free tools from 19 years of building websites.
Six no-strings resources for the website problems we hear about most. Pick the one that fits where you're stuck, add your email and we'll send it right over.
Free scorecard
The Website Tool Scorecard
20 yes-or-no questions that show whether your website is a working tool for your business, and exactly where it falls short.
- Can people find you?
- Do you stand out from the business down the road?
- Does your site do real work: booking, quotes, payments?
No spam. Unsubscribe any time.
Free checklist
Tired of watching competitors show up while you don't?
The 20 local SEO moves we check on every client site, in plain English and in the order that matters most.
Free checklist
The Get-Found Checklist
The 20 local SEO moves we check on every client site, in plain English and in the order that matters most.
- Google Business Profile, done right
- The words your customers actually search
- Five-minute page fixes
- How to ask for reviews
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Free workbook
Starting a website and don't know where to begin?
The questions we ask before every build. Answer them and walk away with a clear plan: your pages, your goals, your features and your words.
Free workbook
The Website Planner Workbook
The questions we ask before every build. Answer them and walk away with a clear plan: your pages, your goals, your features and your words.
- What your site needs to do, not just say
- A page-by-page map
- A feature picker
- Writing prompts that sound like you
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Free checklist
Does your web person have all the passwords, and you don't?
Find out who controls your domain, hosting, email and logins before it becomes a problem.
Free checklist
The Who-Has-the-Keys? Checklist
Find out who controls your domain, hosting, email and logins before it becomes a problem.
- Where your domain is registered, and in whose name
- Who can log in to your hosting and site
- Your email setup, explained
- A fill-in sheet to keep it all in one place
No spam. Unsubscribe any time.
Free worksheet
Does every flyer, post and page look like a different business?
Colors, fonts, voice and the one sentence that explains what you do. Fill it in once, and everything you make starts to look like it belongs together.
Free worksheet
The Brand-on-a-Page Worksheet
Colors, fonts, voice and the one sentence that explains what you do. Fill it in once, and everything you make starts to look like it belongs together.
- Your one-sentence pitch
- A color and font picker
- How you sound, and how you don't
- Do's and don'ts for your logo
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Free guide
Is your website full of stock-photo strangers?
The exact photos every business website needs, plus how to get your space, team and products ready for a shoot.
Free guide
The Photo Shot List & Prep Guide
The exact photos every business website needs, plus how to get your space, team and products ready for a shoot.
- The 15 photos every website needs
- How to prep your space and products
- What your team should wear
- Where each photo goes on your site
No spam. Unsubscribe any time.
Free website & listings check-up
Rather have us look for you?
You know something isn't right, but you can't put your finger on it. Tell us where to look. We'll review your website and your local listings and email you a plain-English list of what's holding you back, plus the three fixes we'd make first.
- Can people find you on Google and in maps?
- Do you stand out, or blend in with everyone else?
- Does it work on a phone, and for people with disabilities?
- Is your website doing real work, or just sitting there?
No obligation. Prefer to talk first? Book a meeting with your designer.