Posts from 2017

It's Winter Portrait Season!

Winter Portrait Teen

Photographer Roxanne loves winter portrait sessions! Dress up with hats, scarves, mittens, and bring a cozy blanket to match. If you have cute mugs you want to bring for your session, hot cocoa or hot coffee will be provided for you to enjoy and take photos with. We have sleds, lights, chalk boards and artificial snow to use for your seasonal session. Sessions can be taken inside the studio, outside, or both. Photographer Roxanne is also a designer with an expertise in color, and special effects to create a unique work of art for you! Winter portrait sessions are available at Sunnvalley Studio or at special outdoor locations. Perfect for wintertime pictures all season long, or pictures for the holidays. Find out more about our sessions and specials.


You have a friend who has a nice camera and is willing to take some shots of you and your family. Why should you choose Sunnvalley—and Roxanne—instead?

Roxanne Herres is and award winning, published, professional photographer. She has been the only full time photographer in the area for over 10 years and she has both indoor and outdoor staging areas.

Her indoor studio features professional lighting with more than twenty backdrops, a variety of seating arrangements, and a collection of props, like baskets, antique crates and trunks, blankets, head bands, and flower clips. The Studio also offers mirrored changing areas, hair products, and a steam iron to keep your garments, and you, looking fresh.

Sunnvalley’s outdoor staging areas include a large field, old and new fences, benches, an antique red barn, and beautiful private areas with views of the mountains. The outdoor studio allows for pets, and automobiles to be included in your portraits.

Roxanne’s study of media design, composition, color harmony, and video technology help to enhance the artistry of your portraits. She uses light and shadow, incorporating natural lighting as well as professional soft-boxes and umbrella lighting in the studio, to capture the true essence and personality of her subjects.

Before breaking out the camera, Roxanne takes time to get to know your family during the pre-session consult. During the consult she will answer any questions you have, plan your session, and learn about you. The fun and friendly atmosphere of Sunnvalley Studio makes it easy for you to relax, smile, and have your best qualities memorialized.

Once your session has taken place, Roxanne uses the latest technologies in photo editing software to give your images the best possible finish (eyes, skin, hair, clothing, backgrounds, exposures, coloring, and cropping). She has extensive experience composing photos with additional graphics such as falling leaves, falling snow, or multiple images.

Sunnvalley uses only the best available print options. Roxanne takes pride in more than just the composition of her photographs. She wants your printed portraits to last as long as the memories that come with them. Small print orders are completed with archival papers and inks. Larger orders are aligned with only the best print labs in the industry.

Sunnvalley Studio is open five days a week, with appointments available during after-hours. We offer a Referral Loyalty Program and monthly and seasonal specials.

Roxanne’s prices are reasonable; she states “I charge what I would be willing to pay” and she delivers.

Because you can never get this time back, because your portraits should capture your personality and lifestyle, and because you want images that you can cherish for a lifetime—these are the reasons you want to hire the best at Sunnvalley Studio.

Marketing a new website

google analytics reports by sunnvalley

You have your new website! It’s bright and shiny and it features all the best information about your business. Now, how do you get people to see it? Generating traffic to your site is the only way to generate business from your site.

Here is a list of proven ways to get traffic to and business from your website.

  1. SEO- Search engines follow specific algorithms to generate the lists of results for each search. Search engines, like Bing, Yahoo, and Google are constantly updating their algorithms to keep legitimate businesses in the results and keep scammers off the list. SEO (Search Engine Optimization) is all about getting your website to show up early in the search results list. Sounds simple enough, but there are many things your site needs in order for the Search Engines to find it.
    • Keywords: determine the best keywords for your market and your site
    • Analyze the data: use analytics to determine the demographics of those who visit your site, the length of stay, repeat visitors, and any other data you can gather
    • Tags: make sure that every page has a unique title and meta tag and every image a unique alt-tag
    • Submit your site: Submit your site to search engine directories to be indexed—this improves your chances of making the first page of results
  2. Quality Content- The content on your website should do more than just promote your product or service. Engage your site visitors, and get the visitors to do more than just a “drive by” of your site. Offer interesting, compelling content about more than your product or service; write about your customers and their stories; write case studies about how your company or product makes a difference to people. Write about current trends or controversial content. You want browsers to become visitors to become guests of your site.
  3. Paid advertising- Bing, Google, and Yahoo (the major search engines) all have paid advertising opportunities. You can pay for advertising in several ways, with your ads showing in a variety of places, for example, search ads, placement ads, and display ads. One popular method allows you to set your own advertising budget: PPC, or pay per click, offers ad placement and you only pay for each click made on your ad. Social media platforms, like Facebook, twitter, and Pinterest, also offer paid advertising.
  4. Social Media- speaking of social media platforms, Facebook, twitter, Instagram, Pinterest, Google + are only a few of the social media venues where you can create a presence that will send visitors to your website. Create a page, or a board, and keep it populated with interesting and trending links to get those “likes” and get visitors to check out your business website.
  5. Blogs—yours and others. Write a blog. Blog posts allow you to post valuable content that may not be specific to your product or service. You can blog about the latest fashion trends, the current celebrity couple, or even the weather on your site. The more compelling content you have, be it in blog form or in the product or service information, the more likely you are to draw in new potential customers.
  6. The host of Google Tools—Google provides a huge array of tools available to any business website. Tools like Google Analytics helps you collect and interpret the data about visitors to your website. Google Adwords offers keyword search and strategy. Google Webmaster provides support, learning and resources to help you improve the traffic to your website. Be sure, too, to create a Google + page for your business. One of the best tools from Google is Google My Business. With this tool, your business Google+ listing appears when people do a local search using Google or Maps.
  7. Branding—create a brand for your business. A unique logo or image that represents you and your business makes you easy to recognize and gets attention. Use the same brand in all your venues—email, social media, and advertising—to gain business. Include your website address in your brand image to generate even more traffic to your site.
  8. Reciprocal Linking and Back Linking—Linking your site to reputable sites in similar business or geographic area improves your status with search engines. Create links that are relevant to your customers and readers by guest blogging, forum posting, and linking news articles to your site. Reciprocate by linking other businesses to your site, for example, a hair salon might have a link to a fashion boutique (and vice versa) so customers of the salon will be referred to the boutique.

All of these tips are low cost ways to market your website—to increase traffic which can lead to increased business. A beautiful website is only a decoration unless it brings customers.